Studies show how sleeplessness has a destructive impact on mood and depression. 

Researchers suspect lack of sleep causes disruptions in neurological that affect a mood, depression and thinking.  Sleeplessness acts like rocket fuel for depression and moodiness. 

To prove their suspicions, researchers conducted a study with roughly 19,000 people.  They found the following alarming statistics:

5 times more likely for someone with sleep apnea to suffer from depression.

10 times more likely for insomniacs to have depression

17 times more likely for insomniacs to be diagnosed with clinical anxiety.

Sleeplessness acts like rocket-fuel for moodiness and depression.  It creates a vicious cycle with our mood.  The less we sleep, the more anxiety builds, which interferes with our ability to sleep, which perpetuates anxiety. 

This cycle can be tough to break.  That’s why we created Sleepyhead. 

Sleepyhead is a stick in the spokes for this vicious cycle.  It helps you sleep and removes the anxiety that perpetuates sleeplessness.   

Even if you’re not anxious or depressed, 100% of people have had a run-ins with moodiness when tired.  Try drinking a Sleepyhead 15 min. before bed to relax and get the sleep you need. 

Sleep can be your easiest and most powerful asset to steer clear of depression.  

A little about Sleepyhead.  Sleepyhead is a natural drink that helps you sleep.  Just mix one packet with ½ cup of hot water and drink 15 min before bed.  Your sleep will come:

• Faster
• Deeper
• Uninterrupted

Here’s why it’s the most unique sleep aid experience in existence.

• No Next-Day Grogginess
• Absolutely Delicious: Caramel Toffee and Dutch Chocolate Flavors
• All-Natural
• Gluten Free
• GMO Free

Sleepyhead works by supplementing what your body naturally needs for sleep.  You just might not have them in the right amounts.  Specifically, it uses:

• Melatonin: 3 mg
• GABA: 125 mg
• Valerian Root: 200 mg
• Calcium: 150 mg
• Magnesium: 80 mg

Try it risk free.  If you don’t have a good experience, just email us at [email protected].  We’ll refund 100% of your money immediately, no questions asked.  

All this good stuff + no risk.  Worth a shot.  Buy here now.

GABA is short for Gamma-Amino Butyric Acid.  It’s what’s called an inhibitory neurotransmitter.  Meaning, it’s something that helps calm you down.  GABA is often referred as body’s natural brake pedal. 

If you remember from high school biology, our nerve cells work by sending electrical messages from one cell to another in a lightning fast chain reaction.  There’s a tiny gap between each nerve cell called a synapse.   In the synapse are chemicals called neurotransmitters.  They help carry the electrical message across the synapse.  GABA is one of those neurotransmitters.  In fact – 40% of all neurotransmitters in your body are GABA.  GABA’s job is keep your electrical signals from over-firing.  It does this by neutralizing other stress-causing chemicals.  Thus resulting in a calming effect on the nervous system.

Why take GABA?

GABA is made naturally in the body and can also be absorbed through food.  It’s found in countless common foods like spinach, cereal and rice.  Low levels of GABA can cause anxiety, nervousness, panic attacks, racing thoughts and can even increase the likelihood of a seizure.  

Taking GABA supplements can help give your GABA levels a boost if you’re deficient.  Doing so may help balance your nervous system, calming you down, preparing you for sleep. 

Prove it.  What studies have been conducted on GABA?

Studies have been conducted on GABA for decades.  The results point in the same direction – GABA decreases stress which results in better sleep.  For example, a 2014 study conducted for a scientific journal, The Journal for Functional Food assessed the effects of GABA vs a placebo on sleep.  It said, and I quote: “GABA produced a significant decrease in the latency of sleep as well as prolongation.” 

We could go on and on, but this gives you the gist.

Sleepyhead is a natural sleep-aid supplement we created to help people sleep.  Just mix one packet with ½ cup of hot water and drink 15 min before bed.  Your sleep will come:

• Faster
• Deeper
• Uninterrupted

Here’s why it’s the most unique sleep aid experience in existence.

• No Next-Day Grogginess
• Absolutely Delicious
• All-Natural
• Gluten Free
• GMO Free

Sleepyhead works by supplementing what your body naturally needs for sleep.  You just might not have them in the right amounts.  Specifically, it uses:

• Melatonin: 3 mg
• GABA: 125 mg
• Valerian Root: 200 mg
• Calcium: 150 mg
• Magnesium: 80 mg

Try it risk free.  If you don’t have a good experience, just email us at [email protected].  We’ll refund 100% of your money immediately, no questions asked.   

All this good stuff + no risk.  Worth a shot.  Buy here now.

Brief explanation of how melatonin works, what it does in our bodies, studies on supplemental melatonin and why it works.

Welcome to Sleepyhead’s mini-series  on sleep.  This time we’re diving into Melatonin.  Let’s take a look. 

What is melatonin?

Our bodies naturally make melatonin, a hormone responsible for controlling our sleep and wake cycle.  More specifically - melatonin is made in the Pineal Gland - a pea-sized gland located in brain, right behind our eyes.

During the day, the pineal gland is hard at work making Melatonin and storing it away.  Then, under low light levels, the pineal gland releases melatonin, creating a sleepy feeling that ultimately helps us fall asleep.  As we sleep, our pineal gland continues to release melatonin until it’s time for us to wake up.  Then, it goes back to producing and storing melatonin… and so the cycle continues.

Why Take Melatonin?

Melatonin production fluctuates from person to person – depending on age, lifestyle, diet, stress, sleep schedule, exposure to light and countless other factors.  If you suffer from occasional sleeplessness, your body may not be making the amount of melatonin that it needs.  Taking supplemental melatonin may fill this gap.

Prove it.  What Studies Have Been Done on Melatonin?

Countless studies have been conducted on melatonin over the years.  We found the majority of those studies demonstrate melatonin’s safe effectiveness for combating occasional sleeplessness.  For example, Alan Wade of the University of Glasgow conducted a study in 2007 examining the effect of melatonin on 523 adults in a double-blind study vs a placebo.  He found, and I quote, “Melatonin results in significant and clinically meaningful improvements in sleep quality, morning alertness, sleep onset latency and quality of life…”  We could go on and on, but this gives you the gist.

We created a product called Sleepyhead which contains melatonin.  It's a delicious supplement you drink 15 min before bed.  Caramel Toffee flavored, it's certainly the most enjoyable sleep supplement in existence.  

5 Powdered Packets (16g each). Caramel-toffee flavor.

Works using a powerful combination of Melatonin, Valerian Root & GABA.

After taking a Sleepyhead, your sleep will come: 

• Faster
• Deeper
• Uninterrupted

Here’s why it’s the most unique sleep aid experience in existence.

• No Next-Day Grogginess
• Absolutely Delicious
• All-Natural
• Gluten Free
• GMO Free

Sleepyhead works by supplementing what your body naturally needs for sleep.  You just might not have them in the right amounts.  Specifically, it uses:

• Melatonin: 3 mg
• GABA: 125 mg
• Valerian Root: 200 mg
• Calcium: 150 mg
• Magnesium: 80 mg

Try it risk free.  If you don’t have a good experience, just email us at [email protected].  We’ll refund 100% of your money immediately, no questions asked.   

All this good stuff + no risk.  Worth a shot.  Buy here now.  

Sleepyhead Flavored Powdered Drink Helps Hotel Guests Relax and Fall Asleep

Chicago, IL – Whether it’s stressing over work, dealing with jet lag or just being a light sleeper, travelers are often missing out on valuable sleep.  In fact, 65% of respondents in a recent survey say they have trouble falling asleep at least once a week, while 54 percent claim not to be getting quality sleep multiple nights a week.  The numbers are suspected to be even higher for guests in hotels. 

To help combat these restless nights, Bayswater Beverages has launched Sleepyhead®, a dietary supplement designed to help people relax and fall asleep.  The concept is simple.  People don’t like taking “medicine” to fall asleep.  However, if you create a product that doesn't feel like medicine, they would be much more inclined to use it. 

Applications in hotels can go in 3 different directions.  First, as an amenity left on the night stand or by the coffee maker.  Second, as part of a VIP package.  And third, in the convenience store.  For example, the Wit Hotel in downtown Chicago recently gave Sleepyhead to all its guests during a period of noisy street renovation around the property.

“It’s a logical fit” says Chuck Hamman, Sleepyhead Co-Founder.  “Hotels are in the sleep business and so are we.  Sleepyhead can go a long way toward ensuring guests get a great night’s sleep.”

Sleepyhead is being used in hotels in a number of different ways.  For example, Hampton Inns are leaving it on the night stand as an amenity alongside an informational tent card.  The Conrad Hotel in downtown Chicago is selling Sleepyhead on their room service menu and using it as part of their VIP package. 

The key ingredients of Sleepyhead are melatonin, valerian root, and GABA (gamma-aminobutyric acid), which are all-natural and form an effective combination of proven ingredients for a good night’s rest.  Melatonin has been shown to help induce sleep and improve overall sleep quality.  Valerian root helps improve sleep quality without morning grogginess. GABA has been shown to have a relaxing and calming effect on the body.

Sleepyhead Perks

Beyond providing a great night’s sleep, Sleepyhead has the following perks:

• All-natural active ingredients (according to Whole Foods rigid standards)

• Gluten + GMO free

• Non-habit forming

• Delicious creamy Toffee Caramel flavor

• Mixes instantly with 2/3 cup of hot milk or water

• Lightweight & travel-friendly packaging

• Helps you wake up refreshed

  “We believe the ticket to a superb day isn't caffeine or energy drinks - but getting a good night’s sleep to re-energize,” said Eli Galayda, Sleepyhead’s Director of Operations.  More and more hotel guests are coming to that same conclusion. 

  Sleepyhead is available to hotels in the US and abroad through hospitality distributor Tradavo (www.tradavo.com).

  For more information, visit http://drinksleepyhead.com

###

For Immediate Release

For More Information, Please Contact:

Chuck Hamman, Co-Founder & President

312-224-8012

[email protected]

# # #

I launched a functional beverage, Sleepyhead, designed to help with occasional sleeplessness.  2 years later, we created a profitable distribution network stretching across multiple states.  I started it without any contacts or knowledge about the industry whatsoever.   

I lived the answer to this question.  It goes like this.

Step 1:  Product Development

Never, ever, assume you know what consumers want.  Do your homework.  Create surveys (free via surveymonkey.com) and send it to everyone you know.  Learn what people want from a product like yours.  Packaging?  Pricing?  Use frequency?  Apprehensions?  Marketing?  You’d be amazed the insight you can discover. 

Step 2:  Self-Distribution  

Now that you have product, time pick up the phone and call Wal-Mart, right?  Hold on Sparky.  You don’t have a story.  Retailers (especially big ones) don’t like being Guinea pigs.  They won’t pick up a product unless it’s proven. 

Time to roll up your sleeves and start with small, local, independent stores.  The sales process resembles this:

1. Visit a target store (preferable when they’re not busy)

2. Ask for the manager

3. Offer free case of product

4. Guide them about pricing and margins

Offering a no-risk proposition makes it much easier to get in.  Once on the shelf, follow up weekly to monitor movement rates (how quickly it sells) very closely.   This rate will be your greatest asset when approaching bigger retailers.  It will also give you an indication regarding which marketing efforts are generating the most sales.

Remember, it’s all about how quickly your product sells relative to other products shelved nearby. 

WARNING:  Be consistent with your pricing to retailers.  Distributors frown on special deals you cut.  It makes their job harder with the transition.  

Step 3:  Distributors

With rare exception, self-distribution is not scalable.  That big retailer you’ve always dreamed of doesn’t want to work with a little company like you.  You need a distributor. 

Distributors make deliveries, stock shelves and invoice retailers.  Distributors are great order takers, but they’re lousy salesmen.  DO NOT count on them to introduce your product to new accounts.  Just because a distributor has 1,000 accounts doesn’t mean you’ll get into any of them.  

You have to motivate the sales force to push your product.  It’s often effective to work alongside their sales reps to open new accounts.  Be proactive about asking for meetings with retailers.

Step 4:  Brokers

If distributors are lousy salesmen and big name retailers don’t want to work small companies, how are you supposed to get into that big account?  Use a middleman.

Brokers are manufacturer’s representatives who have relationships with large retailers.  Large retailers like working with brokers because if anything goes awry, they have someone to hold accountable. 

They’re notoriously allusive.  Brokers are interested in hand-picking the best, most likely products to survive.  After all, their precious relationship is at stake.

Many manufacturers find brokers at trade shows and other contacts in the industry.  Brokers can help navigate through the red tape associated with large accounts. 

All-in, here’s what you can expect to give up to each stage of the process:

              Retailer: 30-50%

              Distributor:  20-35%

              Broker: 6-10%

Perhaps the most valuable lesson is this; nobody cares about your product as much as you do.  So selling never ends.  Ultimately, you are responsible to make sure consumers, retailers, distributors and brokers are all happily buying our product.

Believe in your product and selling will be quite fun. 

Coffee is like a bad relationship I keep coming back to.  I know I shouldn’t.  It raises my blood pressure, makes me irritable and costs a small fortune.  But it’s convenient and comforting.  Every time I try to leave, I end up with a huge headache.

After years of an on again, off again relationship with coffee, I finally kicked the habit for good.  Here’s how I quit my addiction to drinking coffee in 4 simple steps.   

1.  Wean Yourself. 

This isn’t like pulling off a Band-Aid.  It’s a chemical addiction.  Caffeine is the culprit. 

Caffeine works by preventing our brain cells from absorbing adenosine, the natural chemical that makes us feel tired.  When adenosine is blocked, our natural stimulants run wild, creating a feeling of alertness.  In response, our brain cells make more adenosine receptors in an effort to reach an equilibrium.  This is why coffee drinkers build up a tolerance.

Instead of going cold turkey, take little steps.  Start with using half decaf, half regular.  Throttle the ratio until you’re drinking 100% decaf.  Decaf makes for a nice stepping stone because it still contains roughly 7% of the caffeine in regular.  This helps curb those fierce headaches.

How caffeine interrupts a nerve cell's ability to absorb andinosine

2.  Sleep Better. 

One of caffeine’s nasty little tricks is to trap you in a cycle of occasional sleeplessness.  The cycle goes like this.  Drink coffee for an energy boost – which makes it hard to sleep – which makes you more tired – so you drink more coffee – and it continues. 

The effect of caffeine lasts longer than you might think.  According to the National Sleep Foundation, it can take up to six hours to eliminate one half of the caffeine in your body.  

As you’re cutting the coffee cord, it’s important to get quality shut eye.  To help speed up the process, try a sleep supplement.  Something like Sleepyhead natural sleep-aid supplement should do the trick.  Just mix with hot water to help you get good, deep sleep without feeling groggy the next day.

“You’re better off doing what your body is naturally wired to do; use sleep to reenergize.”  Says Sleepyhead’s Co-Founder, Chuck Hamman.  “Research shows 60% of Americans drink coffee every week to feel more awake.  Good sleep is your strongest combatant.”   

3.  Keep Your Ritual. 

There’s something to be said about ritualistically starting your day with a warm mug of coffee.  Breaking this habit may be just as tough as fighting caffeine addiction. 

Give in.  Don’t fight the urge to drink something in the morning.  Try substituting coffee with something else.  Caffeine-free tea, decaf or hot coco are good places to start.  Coffee shops can make all of your favorite specialty drinks with decaf. 

Better yet, reach for a fruit smoothie.  The natural sugars will give you a kickstart in the morning.  

4.  Thwart Relapses.

Quitting is one thing; quitting for good is another.  Caffeine addictions rise quickly.  It can take only 3-5 days of consecutive use to become dependent.

If you find yourself in dire need of caffeine, keep your intake low.   Go back to step 1 and drink half decaf, half regular.

Once you have severed your dependence on caffeine, your tolerance goes down with it.  Coffee boasts three times more caffeine than most energy drinks, so it doesn’t take much.  A cup of half decaf, half regular should suffice.

I did this and it worked.  I successfully quit drinking coffee.  I’ve been clean for 4 years and counting.  My brain, heart and bank account have been better ever since.  

The product I mentioned to help you sleep is listed below.  It can help you get the right amount of sleep, so you're not groggy and tempted to reach for more coffee.  

For more information, visit Sleepyhead's website.

People generally agree that Fitness boils down to two major factors, exercise/training and diet.  How you manage them will determine your results.  Right? 

Not so fast. 

Studies show getting the proper amount of sleep has a huge impact on physical performance.  Here are four reasons why getting the appropriate number of zzz's is critical to optimizing your workout regimen.  

RECOVERY – Muscles need more rest when they’re under stress.   Sleep helps your body produce cortisol, a hormone assists protein synthesis.  This helps give us energy and builds more muscle.  According to Esther Chang, MD of Loyola University, “When you have sleep debt, your muscles tend to atrophy.” 

MENTAL FOCUS – Just like how rest helps people focus on a test, sleep also helps us focus on physical activity.  Studies prove sleep-deprivation reduces our ability to perform tasks that require concentration.  This is particularly true for activity that requires fine motor skills and eye-hand coordination.   

REACTION TIME – In a study conducted Stanford University’s basketball team, players were required to sleep 10 hours each night.  The result?  Players increased shooting accuracy by 9% and they shaved 5% off their sprint time.  Precious seconds to help beat your competition.  “Peak performance can only occur when an athlete’s overall sleep and sleep habits are optimal.” the study said.

BURN CALORIES – Sleeping helps people lose weight.  Yes - that's right.  It sounds counterintuitive, but studies show sleeplessness can increase ghrelin levels.  Ghrelin is the hormone responsible for stimulating our appetite.  Furthermore, when you’re sleeping, you’re not eating.  Sleep has been recommended by doctors as an effective means to lose weight. 

If getting that extra sleep proves difficult because you’re not feeling tired, try giving your sleep cycle a kick-start with a supplement like melatonin, magnesium or GABA.  And if you don’t like taking pills, try Sleepyhead, an all-natural, gluten free drink which contains all these supplements and more to help you fall asleep quickly, sleep soundly and wake up feeling refreshed. 

So go ahead and relax.  Kick your feet up and get some sleep.  It’s good for you! 

Our story is a rocky one.  It's the quintessential start-up story (this time it's ok to fall asleep).  

We started with humble beginnings. Over a drink one afternoon with my old college buddy, he casually suggested, "Man, I wish they had a drink that helps you sleep." Genius. I fired back, "Why can't WE be they?"  My life hasn't been the same since.
 

We spent the next 2 years doing research.  I was newly married, quit my day job, loaded up a mini-van full of our new product and hit the streets in search of retailers. The plan was simple. Drive to a store - speak with the manager - offer a free case and hope it sells.

Fast forward 6 months later, I single-handedly expanded our business to 160 stores across Chicago. It was time for us to find a distributor to continue our expansion.

The plan worked magnificently. We landed not only 1, but 6 distributors across 3 states. We were finally profitable and enjoyed a couple months of bliss.

Then it happened.

We sold our of our product (for the 5th time) and called up our suppliers to make more. Only this time, our bottling plant couldn't do it for us. Our product was too difficult to make. It came in a 5.5oz aluminum can, and required a special filling process. Our yields were too low, which meant they were losing money on us.  No one could see this coming.

I called over 300 bottlers and couldn't find one to help us.

Our losses were staggering.  $40k worth of purchase orders and another $30k in inventory. We had 161,000 empty cans that were never filled.  The distribution chain we worked so hard to get, was gone.  That was a tough blow to take for a small business.  We nearly called it quits.

Lesson #1: Secure your sources.  Don't rely heavily on a single supplier.

Then we had a far-flung idea.  We developed a powdered formula of Sleepyhead - origanally intended for K-Cups.  We pondered how it would sell if we used filled Sleepyhead powder in a packet.

Back to square one. 

We conducted market research, which came back favorable. What's better, our shelf space situation. We used to be shelved in perhaps the MOST competitive shelf space in a store - up front by the register or in the beverage aisle. Both FIERCELY competitive areas.

The powder allowed us to be sold in the vitamin/supplement section or hot beverages. Retailers expect to sell much less in these areas. If we sold a fraction of what we sold before, we would look like rock stars.

It's been just over a year since we launched the powder. It's been selling at a clip 3 times faster than retail expectations. Whole Foods has asked to carry us. Finally, we'll have a chance to see what the powder is really made of.

Lesson #2: Evolve your product, but don't ever quit on it.

With all our up's and downs, Sleepyhead has been the most thrilling ride I could have ever imagined.  I love the company and product we created from scratch.  I feel deeply that our product improves people's lives.  Our unwavering belief in our product and our mission has given us the strength and endurance to push on.  It is the most rewarding job I've ever had. 

So that's our story - and we're sticking to it. 

- Chuck Hamman, Co-Founder & President

We crafted a sleep-aid supplement that's actually enjoyable to take.  It's called Sleepyhead.  It uses a combination of melatonin, Valerian, GABA, calcium & magnesium citrate to help equip your body with what it needs to help you sleep.  

In addition to sleepyhead, apply these few simple ideas and you'll be soon saying, "I can sleep."  

1.  Environment - It may seem intuitive, but getting a peaceful night of sleep starts with setting up a peaceful environment in which to sleep. Keep the temperature of your bedroom cool, remove television, radio and computer distractions, keep your room as dark as possible, wash your sheets and pillow cases regularly. Basically, create an atmosphere free of distractions to improve your quality of sleep.

2.  Schedule - Get on a schedule. Try falling asleep and waking up everyday at the same time. Doing this can get your circadian rhythm (sleep cycle) on track and actually help you go to sleep at night and wake up refreshed.

3.  Stimulant Avoidance - Obviously you want to avoid caffeine at night due to the fact that it’s a stimulant, what you may not realize though is that nicotine and alcohol are also disrupters of sleep. That last cigarette before bed, that glass of wine you think will help you sleep, that last cup of coffee at work… they can all make it harder to fall asleep and get quality sleep.

4. Ritual - Start a nighttime ritual to go to sleep… doing this will help clear your mind and tell your body its time to go to sleep. Your routine for better sleep can be as simple as taking a shower (or bath), setting your alarm, reading for 15 minutes, then turning off the lights.

5.  Exercise - Turns out exercise can also help individuals fall asleep faster and improve overall sleep quality. It doesn’t have to be intense workouts either. 20-30 minutes a day of walking or riding a bike is all it takes. If you want to take it to the next level you can hire a certified personal trainer.  Just try to get it done in the morning or afternoon. Working out at night can leave people a little too energized and make it harder to fall asleep.

If you need a kickstart to these suggestions, an easy fix is sleepyhead.  It's a natural, healthy sleep-sleep aid supplement you'll actually enjoy taking.  

Find it on Amazon Prime, at our website, or at select retailers.

Sounds creepy, doesn’t it?  Somebody lying there, eyes open with a dead stare, looking all zombie-like.   

The technical name for sleeping with your eyes open is Nocturnal Lagophthalmos.  

It’s most commonly found in young children.  We’ve all probably seen a baby soundly sleeping away without his or her eyes fully closed.  

The condition is not serious and is usually outgrown.  

In adults it gets a little more serious.  It is usually a result of facial paralysis triggered by stroke, infection or surgery.  

Here’s where the problems arise.  Aside from keeping light out, eyelids keep the eye lubricated with tears, which have natural antibiotics to kill bacteria and viruses.  Who would have thought harmless tears were teeming with mini bacteria-killing Rambos?

Consequently, Nocturnal Lagophthalmos can cause inflammation, infection, ulcers and scarring on your eyeballs.   Patients have said their eyes, “Feel like sandpaper.”  Sounds about as comfortable as underwear made out of thorn bushes.  

There are various forms of treatment.  Mild cases can be fixed by wearing a sleep mask.  The most serious cases involve a gold weight surgically inserted in the eyelid to use gravity to help keep the eyelid shut.

Getting into more detail, there are several different types of eye boogers.  Each tells a story.  Not to be gross, but they are described as: round clumps, yellow crusty mucus, white stringy substance, or a thick greenish-grayish paste. 

Causes for excessive eye boogers are typically: clogged eyelid glands, infection of the tear drainage system, bacterial skin infections, viruses, pink eye, and excessive tearing from allergies, overactive tear ducts, etc.  Each type of eye booger typically corresponds with the cause of it.  

For example, thick, pasty greenish-grayish mucus may stem from a bacterial eye infection.  It may be difficult to open your eyes when waking up because pus has been produced overnight.   

Kinda makes you hungry, doesn’t it?